Publications

This case study provides an overview of the ‘fake news’ phenomenon in Belgium. In light of the 2018 Reuters Report, it starts by sketching the present media landscape in Belgium. It then enquires whether Belgians are concerned about ‘fake news’; what their level of trust is in the media; which media sources are favoured by them, and what their level of media literacy is. After analysing these facts and figures, the emergence of ‘fake news’, through foreign political events, is discussed. Different examples of Belgian ‘fake news’ are then presented, which range from ‘hoaxes’ to misleading and inaccurate news articles stemming from qualified journalists. By means of these examples, the ambiguities of the term ‘fake news’, as an umbrella term to cover a wide variety of content, are explained. Given the vagueness of the term, it is submitted that ‘disinformation’ is a more appropriate term to use. Having regard to the possible impact of this type of ‘news’ on democracy, this case study strives to shed light on Belgian politicians and their relation with ‘fake news’. By means of examples, the author argues that they increasingly use the term ‘fake news’ to discredit news media. Moreover, they tend to by-pass traditional media, through their social media accounts, thereby contributing to the emergence of ‘fake news’. The lack of editorial oversight on social media allows for false messages to be spread. In order to propose measures to counter ‘fake news’ in Belgium, the case study provides an overview of different responses that have already been put in place. Besides responses at the EU level (including the Council of Europe), the overview includes governmental responses, news media responses, civil society responses and responses stemming from collaborations with IT companies. Taking account of these measures, various recommendations are proposed in the Conclusion. It is argued that both short and long-term actions should be developed. Having regard to the forthcoming Belgian elections, the former would be necessary and should, inter alia, aim to enhance the transparency of social media platforms. Regarding the latter, it is argued that media literacy measures should be further built upon.