| Seven years after the
adoption of the EC Database Directive, the contours of the new
database right remain difficult to draw, and shrouded in
controversy. One of many crucial questions soon to be addressed
by the European Court of Justice concerns the 'substantial
investment' test. The Directive requires that such investment be
made in the 'obtaining, verification or presentation of the
contents' of the database. Does this mean that the investment
must be aimed at producing a database, or can data compilations
that are generated as mere 'spin-offs' of other activities, such
as program schedules and event data listings, also benefit from
sui generis protection?
Introduction
Almost seven years have passed
since the European Database Directive was adopted on 11 March
1996.[1] The Directive
requires sui generis ('database right') protection of a
database 'which shows that there has been qualitatively and/or
quantitatively a substantial investment in either the obtaining,
verification or presentation of the contents to prevent
extraction and/or re-utilization of the whole or of a
substantial part, evaluated qualitatively and/or quantitatively,
of the contents of that database' (Art. 7.1 of the Directive).
Unfortunately, the Directive does not offer much guidance in
interpreting the notion of 'substantial investment'. It does not
clarify how much 'blood, sweat and tears' the database producer
must have spent to qualify for protection. Nor is it clear which
'investments' may be taken into account when answering this
question. This especially problematic in cases dealing with
compilations of data that are more or less automatically
generated as by-products ('spin-offs') of other activities.
Examples are radio and television program listings, rail and
airline schedules, telephone directory listings and sports
events schedules. Other examples are scientific data resulting
from research or experimentation, sports results, stock exchange
data and high school test results. May the cost and labour spent
in the activities which have produced these data be considered
as 'investment' in the ensuing database? Or does the database
right merely protect investments that are directly attributable
to producing a database (the so-called 'spin-off doctrine')?
That is the central question of this paper.
The 'spin-off doctrine' in
Dutch Parliament and before the Courts
The 'spin-off doctrine' – the
theory that database right does not extend to 'spun-off'
databases – probably has its roots in Dutch parliamentary
history. In the Netherlands the Database Directive was
transposed on 8 July 1999. [2]
The Dutch legislature elected to implement the Directive in two
different legal instruments, the existing Copyright Act and a
new Database Act (Databankenwet), that introduced the
database right. The question of determining what activities may
contribute to a finding of 'substantial investment' first
surfaced during the legislative process which preceded the new
Act. Members of Parliament asked the Minister of Justice, who
has primary responsibility over legislation in the field of
copyright and neighbouring rights, whether any of the following
compilations would constitute protected databases as a result of
'substantial investment': [3]
- a list of ten Michelin-star
rated restaurants in the Netherlands;
- a compilation of stars in a
newly discovered galaxy;
- a compilation of radio or
television program data.
In all cases, the MP's
suggested, investment is not primarily aimed at producing a
database. Rather, the ensuing databases are mere 'spin-offs' of
other activities (e.g. restaurant classification, astronomic
discovery or radio and television programming). The Minister of
Justice agreed. The lists of 'starred' restaurants and newly
discovered stars do not qualify as databases protected by the
sui generis right, because the underlying investments are not
aimed at producing a database. The Minister also agreed that a
television program schedule, in so far as it is a mere
'spin-off' of the act of programming a broadcasting station,
would fall short of the substantial investment test as well.
[4]
The Minister's statements
echoed a decision by the Netherlands Competition Authority in
the case of De Telegraaf v. NOS and HMG.
[5] Newspaper publisher De
Telegraaf was refused a license to publish radio and television
program listings owned by broadcasters NOS and HMG. Inspired by
the Magill decision of the European Court of Justice, the
Competition Authority opined that the broadcasters had abused
their dominant positions. The decision also contained analysis
of the new database right. The Authority questioned whether the
requirement of 'substantial investment' was fulfilled, the
program listings being mere 'spin-offs' of the broadcasters'
main activities. Since the enactment of the Database Act, Dutch
Courts have also produced a number of decisions dealing with the
database right. Several of these have confirmed the validity of
the spin-off argument.
Algemeen Dagblad a.o. v.
Eureka [6]
This case concerned a web site ('Kranten.com') providing
automatic hyperlinks to newspaper articles posted online.
Newspaper publisher PCM argued that the unauthorized use of its
compilation of headlines constituted database infringement. The
Court did not agree; the headlines were a mere spin-off of PCM's
newspaper publishing activities, and therefore did not reflect
substantial investment. The Court opined: 'It cannot be said
that the Newspapers have invested substantially in the contents
of the lists of titles. Their investment is directed to
gathering the reports and articles to fill the newspapers. The
titles are invented as headlines.'
NVM v. De Telegraaf
[7]
De Telegraaf operated a web-based search agent ('El Cheapo')
allowing users to look for real estate and other goods for sale.
According to plaintiff, the trade organization of real estate
brokers (NVM), El Cheapo's retrieval of data from the NVM web
site amounted to database right infringement. The Court of
Appeal did not agree. After confirming that the collection of
real estate objects was a database in a legal sense, the Court
ruled that the required substantial investment in the database
had not been proven. Individual NVM agents had previously set up
the database for use in an internal network; the NVM database
was considered a mere spin-off of these previous investments. In
doing so, the Court took into consideration the official
position of the Ministry of Justice, 'which implies that there
is no substantial investment if the data of the compilation are
a mere spin-off of the main or other activities of the
producer'.
The Court of Appeal's analysis,
however, did not survive scrutiny by the Supreme Court (Hoge
Raad). While not rejecting the validity of the spin-off argument
in principle, the Court dismissed the distinction made by the
Court of Appeal between producing an off-line and an on-line
version of the NVM database. According to the Supreme Court, if
a database is used for a variety of uses, the Database Directive
does not require that a substantial investment be made for each
of these uses. The investments made by NVM in the off-line
version should, therefore, have been taken into account in
respect of the online database.
NOS v. De Telegraaf
[8]
The dispute between De Telegraaf and the broadcasters, which
led to the decision by the Netherlands Competition Authority,
has continued before the civil courts. Pending the final outcome
of the competition case, De Telegraaf had copied program
listings for publication in its weekly television guide. Again
applying the spin-off doctrine, the Court of Appeals of the
Hague held that the broadcasters did not enjoy database right
protection for their listings because no substantial investment
in the making of the database, above and beyond any investments
in the programming as such, had been demonstrated. The Court
noted
'that the broadcasting
organizations, having as their primary task to provide
nationwide radio or television broadcasting, cannot fulfill
this task without gathering program data and drawing up
program listings; lacking probable evidence to the contrary,
it must be accepted that the mere drawing up of program
listings does not amount to (separate) substantial investments
in time, money or otherwise'.
Again, the Court of Appeals
referred to the official position of the Minister of Justice.
In two other cases, both
concerning copying from KPN Telecom (the former Dutch PTT)
telephone subscriber listings, Dutch courts have refused to
accept the 'spin-off' argument.
KPN v. Denda International
and others [9]
The first court decision ever to deal with the spin-off
argument preceded the adoption of the Database Right Act. In a
case concerning wholesale copying of telephone subscriber
listings owned by KPN Telecom, the Court of Appeal of Arnhem
rejected the defendant's argument that the subscriber data were
a mere by-product of its core activity as provider of public
telephone services, and therefore did not reflect substantial
investment. According to the Court, deciding in summary
proceedings, 'the Directive does not distinguish between primary
and secondary exploitation, as meant by [plaintiff] Denda.' This
judgment was confirmed by the District Court of Almelo in a
later decision on the merits. The Almelo Court refused to
distinguish between the subscriber data administered by KPN and
the ensuing telephone directory.
'The extracted database (i.e.
the telephone directory data set) cannot exist without the
substantial investment in the database [i.e. the '8008'
subscriber data set] from which it is derived. Therefore, a
substantial investment is needed for the obtaining of the
derived database.'
Thus, the Court opined, KPN's
telephone directory was the result of 'substantial investment'.
KPN v. XSO[10]
The President of the District Court of the Hague, ruling in
summary proceedings, held that the operator of a dedicated
search engine infringed KPN's database rights by providing data
extracted from KPN's online telephone directory, without
referring users of the service to its site, and thereby denying
KPN advertising revenue. Again, the Court rejected the spin-off
argument, failing to see why KPN's substantial investment should
be refused protection by a Database Directive, which has as its
express goal the protection of investment in databases, merely
because the investment would have occurred even without such
protection.
'Spin-off' case law
elsewhere in Europe
Dutch courts are not alone in
the European Union in embracing the 'spin-off doctrine' or
similar arguments. In two ground-breaking decisions handed down
elsewhere in Europe, the argument has played a major role as
well. In British Horseracing Board v. William Hill
British courts were faced with the question whether the racing
data that online betting agent William Hill had extracted from
the BHB's database were protected by database right. In first
instance J. Laddie of the London High Court considered:
[11]
'Of more significance to this
dispute is the type of investment involved. As one would
expect, effort put into creating the actual data which is
subsequently collected together in the database is irrelevant.
This is confirmed by art. 7(4) which draws a distinction
between rights in the database and rights in the data within
the database. […] For this reason, the costs and effort
involved in BHB fixing the date of a racing fixture does not
count towards the relevant investment to which database right
is directed.[…]'
On appeal the Court of Appeal
referred a series of interesting questions to the European Court
of Justice for a preliminary ruling.
[12] The second question is
particularly pertinent in this context:
'What is meant by 'obtaining'
in Article 7(1) of the Directive? In particular, are the facts
and matters in paragraphs 24-31 above capable of amounting to
such obtaining?'
Another betting case,
Fixtures v. Veikkaus, which is currently being litigated in
Finland, has also produced important prejudicial questions
concerning the database right. Betting agency Veikkaus used
information from Fixtures' listing of English Premier League
football matches for its sports betting activities. Fixtures
claimed database right to its fixture list, arguing that the
list is a database reflecting substantial investment. Veikkaus
countered that the investments in fixing the match dates were
not directed at the obtaining, verification or presentation of a
database. The fixtures list, arguably, is no more than a
'spin-off' of activities falling outside the scope of database
protection, and therefore not eligible for database protection.
The District Court of Vantaa (Finland) decided to refer several
questions to the European Court of Justice,
[13] the first of which
directly concerns the validity of the spin-off argument:
[14]
'Can the requirement in Article 7(1) of the Directive
regarding the investment being directed at the making of a
database be interpreted so that the 'obtaining' referred to in
paragraph (1), and the investment in the same, means in the
case at hand the investment in the determination of the match
times and of the clubs playing in each match itself, and does
the drawing-up of a fixture list involve investments which
cannot be taken into account when the criteria for protection
under the sui generis right are being assessed?'
In a similar Swedish case,
[15] Fixtures Marketing
Limited v AB Svenska Spel, the Swedish Supreme Court (Högsta
Domstolen) also has sought a preliminary ruling.
[16] The first two
questions addressed to the Court of Justice are particularly
relevant:
'1) In assessing whether a
database is the result of a "substantial investment" within
the meaning of Article 7(1) of Council Directive 96/9/EC of 11
march 1996 on the legal protection of databases (the "database
directive") can the maker of a database be credited with an
investment primarily intended to create something which is
independent of the database and which thus does not merely
concern the "obtaining, verification or presentation" of the
contents of the database? If so, does it make any difference
if the investment or part of it nevertheless constitutes a
prerequisite for the database?
AB Svenska Spel contends in
this case that Fixtures Marketing Limited's investment is
primarily concerned with the drawing up of the fixture lists
for the English and Scottish football leagues and not with the
databases where the data are stored. Fixtures marketing
Limited, for its part, argues that it is not possible to
distinguish the work for the purpose of planning the game and
that the purpose of drawing up the fixture lists.
2) Does a database enjoy
protection under the database directive only in respect of
activities covered by the objective of the database maker in
creating the database?
AB Svenska Spel contends that
Fixture Marketing Limited's creation of the database is not
intended to facilitate football pools and other gaming
activities but that such activities are a by-product of the
purpose of the investment. Fixtures marketing Limited, for its
part, argues that the purpose of the investment is irrelevant
and disputes that the possibility of exploiting the database
for football pools constitutes a by-product of the actual
purpose of the investment in the database.'
Analysis
How to assess the 'spin-off'
argument? Dutch legal doctrine is divided on the issue, with a
majority of scholars apparently in favour of the theory.
[17] The Government of the
Netherlands also firmly believes in the validity of the
argument, as its recent comments in the case of Fixtures v.
Veikkaus, brought before the Court of Justice, demonstrate.
[18]
As our overview of case law
shows, the spin-off doctrine really is a mix of independent
arguments. Let us revue these arguments individually, before
drawing our conclusions.
As it was introduced during the
Dutch parliamentary debates, the spin-off argument was first and
foremost informed by the rationale of the database right.
Recitals 10-12 preceding the Directive illustrate that the
principal reason for introducing the sui generis right was to
promote investment in the (then emerging) European database
sector.[19] Judging from
these recitals, the database right is not a right of
intellectual property rooted in notions of natural law or
justice, but a right based primarily on utilitarian
(instrumentalist) reasoning. Departing from this incentive
rationale, there would appear to be no reason to grant sui
generis protection to data compilations that are generated quasi
'automatically' as by-products of other activities.
[20]
Somewhat related is the
argument that a direct link between the investment and the
resulting database must be established. For example, it would be
incorrect to impute the entire annual budget of the Reed
Elsevier consortium to the costs of running its LexisNexis
database. The costs must be directly attributable to the
database to qualify as relevant 'investment'.[21]
A quite different argument, but
leading in the same direction, might be found in the
(competition law based) maxim that the costs incurred in
performing the primary activity (e.g. organising football
matches) should be recouped with the same activity. Otherwise,
consumers would end up paying twice. However, according to
Speyart who perceives this argument as central to the spin-off
theory, enterprises should be free to cross-finance their
various activities, by using the profits made by selling the
'spin-off' to lower the price of its primary service.[22]
Much more is to be said of J.
Laddie's argument, that investment in the 'creating' of the data
are not to be taken into account. According to the Directive, a
substantial investment is to be made 'in either the obtaining,
verification or presentation of the contents' of the database.
'Verification' obviously relates to the checking, correcting and
updating of data already existing in the database.
'Presentation' presumably involves the retrieval and
communication of the compiled data, such as the digitalisation
of analogue files, the creation of a thesaurus or the design of
a user interface. But what to make of the 'obtaining'[23]
? Clearly, this term refers primarily to the act of gathering,
collecting or compiling data, works or other materials that
already existed before the database was produced. A crucial
question is whether 'obtaining' might also include creating or
inventing the contents of a database from scratch (ex nihilo).
A literal reading of the word 'obtaining' (from Lat. ob-tinere)[24]
probably rules out such a broad interpretation; 'obtaining' an
object presupposes the prior existence of the object.
The absence in the provisions
of the Directive or its recitals of any reference to the actual
creation or invention of the contents of a database confirms
this restrictive reading. Moreover, as Recitals 45 and 46
clarify, [25] the sui
generis right does not create rights in the contents of the
database per se. An 'information right' of such far-reaching
dimensions would unduly compromise the freedom of expression and
information.
As Dutch commentator Struik has
concluded, substantial investment must occur 'in the act of
bringing together or keeping correct or up-to-date or presenting
data, and not merely in the inventing of the data
that constitute the database.'
[26] This interpretation is confirmed by the leading German
treatise on copyright and neighbouring rights, Urheberrecht.
Kommentar by Professor Schricker a.o.:
'Nicht zu berücksichtigen
sind […] die Kosten für den Datengewinnung, sofern dies nicht
mit den sammelnden, sichtenden und ordnenden Tätigkeit bei der
Erstellung der Datenbank zusammenfält. […] Denn die
Datengenerierung stellt lediglich eine dem Datenbankaufbau
vorgeschaltete Tätigkeit dar, die vom Schutzzweck der §§ 87a
ff. nicht mehr erfasst wird.'[27]
Recital 19 confirms that labour
invested in generating the contents of the database as such, may
not be taken into account :
'Whereas, as a rule, the
compilation of several recordings of musical performances on a
CD does not come within the scope of this Directive, both
because, as a compilation, it does not meet the conditions for
copyright protection and because it does not represent a
substantial enough investment to be eligible under the sui
generis right;'
This recital implies that the
costs and labour of producing the phonographic recordings
collected on a music CD are not to be taken into account as
relevant 'investment'.[28]
Examples of such 'generated'
data are: radio or television program listings, airline
departure times, telephone subscriber data, results of football
matches, examination scores and stock exchange data. The cost
and labour spent on producing these data may not be considered
as 'investments' by the broadcasters, airlines, telephone
companies, football clubs, universities or stock exchanges
concerned. Only insofar as the subsequent activities
processing of these data amount to 'substantial investment',
will sui generis right protection for the database be available.
Admittedly, there are also
arguments that run against the spin-off theory. If it is true
that 'generated' data are not encompassed by the database right,
why then did the original proposal of a directive provide for a
system of compulsory licenses? If certain data sets could only
be obtained from a single source (i.e. a database), the database
producer would be under an obligation to grant licenses under
fair and non-discriminatory conditions.
[29] The apparent purpose
of the proposed provision was to prevent monopolisation of such
'single source' as program listings, telephone subscriber
information and other 'generated' data. In the final version of
the Directive, the proposed compulsory licensing system was
dropped, possibly because the European legislature considered
such a scheme redundant.
Another argument that may be
opposed to the spin-off doctrine, is that it is often difficult,
if not impossible, to distinguish between generating (creating)
and gathering (obtaining) data. Is discovering a new star
'creating' or 'obtaining'? Questions such as these push us
towards the slippery slope of the philosophy of science, from
which we shall escape immediately.
[30]
Conclusion
The final word in this
controversy is, as always, for the Court of Justice of the EC.
The Court will have at least three opportunities to opine on the
'spin-off theory', in cases all pitting sporting events
organisers against gambling agencies. In BHB v.William Hill
the Court will have to explain what 'obtaining' of data really
means. In the Fixtures cases brought before the ECJ by
Finnish and Swedish courts, it will have to determine whether
the cost and labour of programming an event may be taken into
account as relevant 'investment'.
Surely, a lot is to be said in
favour of the 'spin-off doctrine'. In view of the principal
rationale of the database right, i.e. promoting investment in
databases, it would be irrational to protect databases that are
generated automatically as by-products of other activities. By
the same token, any cost and labour spent must be attributable
to the database for it to qualify as relevant investment.
A different, but equally
compelling argument is that investments in generating (creating)
data are not protected by the database right as a matter of
principle. For this reason alone, collections of Michelin stars,
astronomical discoveries and television program data are to
remain unprotected – not because they are 'spin-offs' of some
primary activity, but because by judging restaurants, performing
astronomical research and programming television channels new
data are created. The database right was introduced to protect
investment in gathering, processing and publishing pre-existing
data. Granting exclusive intellectual property rights in novel
(newly created or discovered) data, which can not be obtained
from alternative sources almost by definition, would lead to
unwanted monopolies, and unduly restrict the freedom of
expression and information.
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